Yu Blog

Latest Thinking

Author: jstemp

14
Dec 2015

Invitation to celebrate the World Usability Day with Yu Centrik

Register on Eventbrite. Yu Centrik invites you for breakfast on Thursday November 12, from 7:30 to 9:30 AM, to celebrate the 10th anniversary of World Usability Day...

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17
Sep 2015

Best design practices in designing IVR

In 2009, we conducted an assessment of four Interactive Voice Response (IVR)s for various government agencies with 74 participants (using touch-tone, not speech recognition). Among..

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23
Jun 2015

Beyond wireframes

Much has been written on the importance of prototyping tools like Axure or Balsamiq in the design stage of a project. Usually, in a digital..

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18
Jun 2015

UXMasterclass 2015, Sydney – recap 3

  UXMasterclass 2015 Sydney wrap-up: Leveraging UX to understand today’s user from the  PwC UX Team in Sydney. Earlier this year, PwC Digital hosted the..

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30
Apr 2015

UXMasterclass 2015, Sydney – recap 2

More about the  UXMasterclass 2015 conference organised by PwC Australia Digital Change in Sydney. This time from Eugene Macey, Customer Strategy, PwC presenting “The changing..

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15
Apr 2015

UXMasterclass 2015, Sydney – recap 1

Disruption is the word to remember of the last UXMasterclass 2015 conference organised by PwC Australia Digital Change in Sydney. Organisations need to move faster,..

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17
Oct 2014

UX Masterclass in New York City

On October 10, 2014 in New York city, GFK hosted the 10th UX Masterclass on the theme “UX and Market Research: Bridging the Gap”. The..

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16
Sep 2014

Plane travel etiquette

Personal space has become a source of tension on flights. Planes are starting to feel more and more like sardine tins. If the passenger in..

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19
Jun 2014

Automotive navigation, are we there yet?

Who among you hasn’t had trouble getting to your destination by car despite using a GPS device? And yet wasn’t GPS supposed to eliminate this..

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23
May 2014

UXMasterclass Bangalore

The latest UXMasterclass event was sold out and filled with an enthusiastic and eager-to-learn Indian audience. Over 300 participants attended the event that has received..

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