Yu Blog

Latest Thinking

Year: 2014

14
Dec 2014

The future of Gaming at EGX 2014

From Experience Lab our UX Alliance‘s UK partner EGX 2014, the UK’s biggest games show kicked off on the 25th of September at Earl Court’s in London...

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17
Oct 2014

UX Masterclass in New York City

On October 10, 2014 in New York city, GFK hosted the 10th UX Masterclass on the theme “UX and Market Research: Bridging the Gap”. The..

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06
Oct 2014

Google Cardboard

This week we got to take a look at one of the most surprising things out of last June’s Google I/O conference: Google Cardboard. Google..

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22
Sep 2014

Flying with Air Canada Rouge: What about the promise of escape?

Its website brings a slew of expectations and anticipations, the promise of a new way to escape. We are told that from the moment you..

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16
Sep 2014

Plane travel etiquette

Personal space has become a source of tension on flights. Planes are starting to feel more and more like sardine tins. If the passenger in..

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08
Sep 2014

We tested : Spotify

A couple of weeks ago we saw the debut of Spotify in Canada, a new player in our country’s online music scene. Some have been..

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27
Aug 2014

Press Review August 7, 2014

Service Design: Internal Processes for Great Customer Experiences by Sara Mesing, User Experience Magazine Today’s focus on intangible experiences means designers seek new ways to..

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29
Jul 2014

Yu Centrik team at Grand Splash. Experience: highlights and areas for improvement

Thanks to the team at Grand Splash for this wonderful event. Many of us face the morning challenge and demonstrate that it’s possible to bathe in..

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03
Jul 2014

iBeacon for your store

At the end of 2013, the CEO of Paypal said he turned to iBeacon to make payments increasingly invisible. This kind of support signals a..

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30
Jun 2014

Tips for a smooth cycling experience

As the warm weather sinks in, many of us turn to cycling as the transport mode of choice. Whether you’re reuniting with an old bike..

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