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26
Nov 2015

The human side of innovation ー Recap of the World Usability Day celebration at Yu Centrik

Yu Centrik welcomed many guests for a breakfast celebration on November 12 for the 10th annual World Usability Day. Five short presentations of refreshing initiatives..

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17
Sep 2015

Best design practices in designing IVR

In 2009, we conducted an assessment of four Interactive Voice Response (IVR)s for various government agencies with 74 participants (using touch-tone, not speech recognition). Among..

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23
Jun 2015

Beyond wireframes

Much has been written on the importance of prototyping tools like Axure or Balsamiq in the design stage of a project. Usually, in a digital..

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18
Jun 2015

UXMasterclass 2015, Sydney – recap 3

  UXMasterclass 2015 Sydney wrap-up: Leveraging UX to understand today’s user from the  PwC UX Team in Sydney. Earlier this year, PwC Digital hosted the..

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30
Apr 2015

UXMasterclass 2015, Sydney – recap 2

More about the  UXMasterclass 2015 conference organised by PwC Australia Digital Change in Sydney. This time from Eugene Macey, Customer Strategy, PwC presenting “The changing..

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15
Apr 2015

UXMasterclass 2015, Sydney – recap 1

Disruption is the word to remember of the last UXMasterclass 2015 conference organised by PwC Australia Digital Change in Sydney. Organisations need to move faster,..

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14
Dec 2014

The future of Gaming at EGX 2014

From Experience Lab our UX Alliance‘s UK partner EGX 2014, the UK’s biggest games show kicked off on the 25th of September at Earl Court’s in London...

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17
Oct 2014

UX Masterclass in New York City

On October 10, 2014 in New York city, GFK hosted the 10th UX Masterclass on the theme “UX and Market Research: Bridging the Gap”. The..

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06
Oct 2014

Google Cardboard

This week we got to take a look at one of the most surprising things out of last June’s Google I/O conference: Google Cardboard. Google..

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22
Sep 2014

Flying with Air Canada Rouge: What about the promise of escape?

Its website brings a slew of expectations and anticipations, the promise of a new way to escape. We are told that from the moment you..

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