Tata Communications

Designing a Global Customer Service Portal
Yu Centrik Inc.
The Challenge

To redesign and improve the user experience of Global Customer Portal used by Tata’s customers around the world and facilitate managing their daily operations.

Yu Centrik Inc.
The Solution

The challenge is great to design for global customers. The user-centred design methodology was at the heart of our process, from discovering users’s needs and expectations from around the world, to optimizing business processes, improving efficiency and productivity in simplifying tasks when needed. Collaboration was strong between the stakeholders and the design team, through an iterative process of ideation, design and testing.
The portal was launched with success in 2015.

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