Experience design aims to design user-friendly products and services which are tailored to provide a positive experience to a target audience.


Interaction design maps the way users interact with a product or a service.
Who we did it for:
- Design method is based on established and accepted usability principles.
- User centered interaction design methodology integrates principles from system design human factors, cognitive psychology (perception, memory, learning, needs, motivations) and task analysis.
- Interaction design takes context of use, mental pre-conceptions, screen layouts, visual/sonic/haptic metaphors, etc. into account.
- User-centered design methodologies are documented in international standards (ISO 13407 and ISO 9241). Several key principles to consider:
- Is the system useful?
- Is it user friendly and easy to remember?
- Is it reliable?
- Is it pleasant to use?
When to use:
At any time from the beginning to the end of a project.
What you get:
Interaction design leads to the delivery of sketches, conceptual models, detailed models, prototypes (paper or digital), etc.



