Comparative A/B testing of two different versions of a welcome page.
What we did:
Usability Inspection
Usability Testing
Highlights
Yu Centrik's mandate was to make usability recommendations on two home pages and then test them with representative Radio-Canada users to measure their perceptions. Tests were conducted in the laboratory in Montreal and with remote participants.
The Radio-Canada.ca web site has 1.7 millions visitors monthly.